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What is IPS and IDS? How does it work?

IPS (Intrusion Prevent System) and IDS (Intrusion Detection System) are systems developed to ensure internet network security. You can find details about these systems used to detect and prevent cyber threats in our article.

What is IPS (Intrusion Prevention System)?

IPS (Intrusion Prevention System), a cyber attack prevention system, monitors and prevents dangerous, suspicious and risky activities. IPS constantly monitors and controls traffic on the network. When it detects an abnormal situation, it restricts the data flow and sends a warning to the network administrator.

How Does IPS (Intrusion Prevention System) Work?

The IPS system is generally located behind the firewall. In cases where malicious activity is detected, it performs many automatic actions such as resetting the connection, alerting administrators, and blocking traffic from the source address.

There are also several different methods used to identify threats:

Signature Based: This terminology emerged because the detected threats were expressed as signatures by anti-virus programs. This approach is used to prevent previously known network threats from causing a problem again.

Anomaly-Based: In the anomaly-based method, which is more reliable than signature-based monitoring, it compares the activities on the network with basic standards. Artificial intelligence and machine learning are used to support this method.

Policy-Based: Less common than signature-based or anomaly-based method. Activities that threaten the security principles defined by the organization or create suspicious situations are blocked. For this, it is necessary to determine and configure security policies beforehand.

What are the IPS (Intrusion Prevention System) Types?

NBA (Network Behavior Analysis): Used to detect unusual traffic behavior on the network, such as DDoS attacks.

HIPS (Host Based Intrusion Prevention): It does not control the entire network, it only controls the traffic on the computer on which it is installed.

NIPS (Network-Based Intrusion Prevention): Helps monitor threats in network traffic for proactive scanning.

WIPS (Wireless Intrusion Prevention Systems): Used to monitor threats on the Wi-Fi network and prevent unauthorized access.

What is IDS (Intrusion Detection System)?

It is a software or hardware security system that is used to constantly monitor and scan a network against situations such as security vulnerabilities, potential attacks, and suspicious activities. In addition to basically detecting attacks, the IDS system also has different functions such as quarantining, reporting and recording. It can also be used integrated with the IPS system.

What are the IDS Types?

Network Intrusion Detection System (NIDS): It is installed at a planned point within the network to examine traffic from all devices on the network. Alerts can be sent when an attack is detected or abnormal activity is observed.

Host Intrusion Detection System (HIDS): Operates on individual hosts or devices on the network. It monitors incoming and outgoing traffic and alerts the administrator when suspicious activity is detected.

Protocol-based Intrusion Detection System (PIDS): Checks the protocol between the user or device and the server.

In summary, both systems can run behind a firewall. Additionally, it can operate both in hardware and software. The aim is to detect potential attacks using IDS and the action to be taken is reported. IPS can take action automatically. The aim is to stop and prevent attacks by using IPS.

What are the measures to prevent employee turnover? Detailed explanation of causes and success stories

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In order to prevent employees from quitting their jobs, it is necessary to improve work-life balance and ask employees about their reasons for quitting.

There are many people who are worried about “I want to know the reasons why employees leave their jobs” or “I want to know how to prevent employees from leaving their jobs.”

In this article, we will explain the causes of employee turnover, measures to prevent turnover, and success stories. By reading to the end, you will be able to understand the reasons why employees leave their jobs and specific measures to prevent them from leaving their jobs.

Table of contents hidden ]

  • 1. What is turnover prevention?
  • 2. Five necessities to prevent job turnover
  • 3. 5 reasons why employees leave their jobs
  • 4. Seven specific measures to prevent job turnover
  • 5. 3 success stories for preventing job turnover
  • 6. Improve internal conditions and prevent employee turnover

1. What is turnover prevention?

woman calling for attention

Turnover prevention means preventing employees from leaving their jobs .

Efforts to prevent employee turnover are sometimes called “retention management.” “Retention” means “maintenance/retainment.”

The reasons for turnover vary depending on the employee, so in order to prevent turnover, it is necessary to understand the cause as early as possible and take measures.

2. Five necessities to prevent job turnover

talking in the conference room

There are four reasons why employees need to work to prevent employee turnover:

  1. Difficult to secure young human resources
  2. Increased burden on existing employees
  3. The costs associated with hiring and training human resources are large.
  4. affect the company’s image

2-1. Difficult to secure young human resources

Currently, Japanese companies are having difficulty securing young human resources. The following are probably the reasons why it is becoming difficult to secure young human resources.

  • Declining birthrate and aging population
  • Activation of job change market
  • Outflow of human resources from rural areas to urban areas

As the working-age population is decreasing due to the declining birthrate and aging population, the labor shortage is expected to become more serious in the future.

In addition, seniority and lifetime employment have collapsed, and changing jobs has become the norm. There is still an outflow of human resources from rural areas to urban areas, and small and medium-sized enterprises in rural areas continue to have difficulty securing human resources.

In order to avoid having to struggle to secure human resources, it is necessary to prevent turnover.

2-2. Increased burden on existing employees

When an employee leaves the company, the burden on existing employees increases. A temporary increase in work load is unavoidable as employees will be taking over the duties of departed employees in addition to the duties they are already responsible for.

In addition, burdens on existing employees arise in various ways, such as:

  • Leads to turnover of existing employees
  • cause a decrease in motivation
  • Loss of know-how and skills due to job separation

If an employee leaves the company and the workload of the existing employee increases, there is a high possibility that the existing employee will leave the company. When a talented employee leaves the company, it causes a decrease in the motivation of the employees around them.

Additionally, when a mid-level employee leaves the company, the know-how and skills that they have cultivated over a long period of time are lost, resulting in a significant loss for the company .

In order to avoid increasing the burden on existing employees, it is necessary to prevent them from leaving their jobs.

2-3. Costs related to recruiting and training human resources are large.

Recruiting human resources is costly, which places a large burden on companies. Specifically, the following costs will occur:

  • Job posting cost
  • Brochure creation fee for company information
  • Applicant’s transportation and accommodation expenses
  • Costs when requesting training to an external instructor
  • Venue costs when conducting training

The costs of transportation and accommodation will increase as more people are hired . If employee turnover is not prevented, the costs will only increase.

2-4. Affects company image

A high turnover rate due to frequent employee turnover will affect the company’s image. A high turnover rate is associated with a poor working environment , making it difficult to attract job seekers.

Once your image is down, it will take time to recover. In order to avoid damaging the company’s image, it is necessary to prevent employee turnover.

3. 5 reasons why employees leave their jobs

Think about why the problem occurs

There are five reasons why employees leave their jobs:

  1. Job content doesn’t match
  2. Not an environment where you can grow
  3. low salary
  4. poor work-life balance
  5. bad interpersonal relationships at work

3-1. Job content does not match

If the job content is not suitable, it will lead to stress and loss of motivation, which may lead to employees leaving the job. There are several reasons why employees feel a mismatch:

  • I don’t feel motivated
  • There are many difficult jobs
  • does not match the required ability
  • The company culture doesn’t suit me-

It’s easy to feel a mismatch if you don’t get a sense of fulfillment or accomplishment from your work, or if there are many tasks you’re not good at.

If the skills the company wants and the skills you have don’t match, you’ll make repeated mistakes and feel more tired, leading to you leaving your job.

Also, if the company culture doesn’t suit you, it’s easy to feel a mismatch in your compatibility with your boss and the way you approach your work .

3-2. Not an environment where you can grow

If the company does not provide an environment in which employees can grow, it may cause them to leave the company. This is because if you don’t feel like you’re improving your skills, you’ll feel anxious about your future career , and you’ll think about changing jobs to a company where you can grow.

The characteristics of an environment that does not allow for growth include:

  • no discretion
  • Lots of simple work
  • afraid of change

Even if employees are motivated, if the company does not give them discretionary authority and only assigns them simple tasks, it is not an environment in which they can grow.

Additionally, if a company sticks to existing rules, employees will lose their desire to take on challenges, and will likely decide that they cannot grow and leave the company.

3-3. Low salary

Low pay causes a decrease in motivation for work, leading to employees leaving their jobs.

Low pay due to the following reasons may also lead to employees leaving their jobs:

  • Not commensurate with workload and responsibility
  • Don’t give raises based on performance

Dissatisfaction can easily arise if the pay does not match the workload and responsibility. Additionally, if pay increases are not based on employee performance, such as seniority, this can lead to talented young employees leaving the company .

3-4. Poor work-life balance

Poor work-life balance and lack of time for personal life can lead to employees leaving their jobs.

If you work long hours and have to work a lot of overtime , there will be no balance between your work and private life, and you will easily get tired, making it difficult to work efficiently .

Reasons for poor work-life balance include:

  • Personal wishes are not met
  • There is no flexibility in working style
  • Difficult to gain management’s understanding

If personal wishes, such as vacation time, are not met, people end up prioritizing work and not having time for their private lives.

The inability to change work styles flexibly, such as flextime or remote work, can also lead to inability to find time for things other than work.

Furthermore, even if employees actively work to improve their work-life balance, it will be difficult to improve unless management changes their mindset.

3-5. Poor interpersonal relationships at work

Poor interpersonal relationships at work, including compatibility with superiors, can lead to employees leaving their jobs. There are several reasons why interpersonal relationships at work deteriorate:

  • boss doesn’t accept opinions
  • A communication error has occurred
  • Unable to share information

If superiors do not accept the opinions of their subordinates or if communication is frequently disrupted, interpersonal relationships deteriorate.

Additionally, if employees are not able to share information on a daily basis, teamwork will be poor and a feeling of alienation will occur.

4. Seven specific measures to prevent job turnover

An exclamation mark is floating

There are seven specific measures to prevent employee turnover:

  1. give discretion
  2. Responding to diverse work styles
  3. Share company goals and vision
  4. Ask about the reason for resignation in a situation where you can speak your true feelings.
  5. Improve work-life balance
  6. Create opportunities for interviews and communication
  7. Improving the management skills of managers

4-1. Give discretionary authority

To prevent turnover, it is necessary to give employees discretion. Giving employees discretion will help them feel more motivated and improve their skills, giving them a sense of fulfillment in their work.

Specifically, discretionary powers include the following:

  • Entrusted with responsible work from a young age
  • ideas are put to use
  • opinions reflected

When considering measures to prevent employees from leaving the company, check whether the company has discretionary authority.

4-2. Respond to diverse work styles

In order to prevent employee turnover, it is necessary to accommodate diverse work styles. If work hours and work locations are limited, life events such as marriage or child rearing may make it difficult to work.

Examples of diverse working styles include:

  • Flextime system
  • remote work
  • Staggered work hours
  • short working hours
  • side job

Supporting a wide range of work styles makes it easier for employees to work, thereby preventing them from leaving their jobs.

4-3. Share company goals and vision

To prevent turnover, share your company’s goals and vision with your employees. Without a clear path to achieving the company’s goals and vision, employees will feel uncertain about the company’s future prospects.

Sharing your vision will be easier if you follow the steps below.

  • Understand your company’s current role and external environment
  • Predicting issues that may arise in the future 5 or 10 years from now
  • Predict your future role
  • Clarify the vision while incorporating employee opinions
  • Share and disseminate within the company

In order for the vision to permeate the company, it is necessary to gain understanding from employees, so incorporating opinions from people other than management will make things go smoothly.

4-4. Ask about the reason for resignation in a situation where you can tell the truth

To prevent employees from quitting their jobs, ask them about the reason for their resignation in a situation where they can talk about their true feelings. Interviewing employees who are retiring can lead to the discovery and resolution of issues.

The contents of the hearing are as follows.

  • Reason for wanting to retire
  • Company problems
  • What’s good about the company
  • Is there support from your supervisor?

Since interviews need to bring out the true feelings of employees, we recommend that you assign a senior employee or someone you can talk to to conduct the interviews.

4-5. Improve work-life balance

Having a good work-life balance will make your work more rewarding and enjoyable, which will prevent you from leaving your job and improve your productivity.

Here are some ways to improve your work-life balance:

  • Identifying the causes of poor work-life balance
  • Review existing operations and utilize new flows and tools
  • Gain management understanding

In recent years, there are many IT tools that can be expected to improve work efficiency, so if you have not yet implemented them, please take advantage of them.

4-6. Create opportunities for interviews and communication

In order to prevent employee turnover, it is necessary to provide opportunities for interviews and communication. By holding regular interviews and increasing opportunities for communication between employees, you will be able to prevent your employees from burdening themselves with their worries.

Specifically, we recommend the following method.

  • Have regular meetings to share concerns and issues
  • Introduce a mentor system
  • Increase opportunities to interact with peers such as training
  • Change to free address

In order to prevent early turnover, we must take time to follow up with young employees in particular and actively communicate with them.

4-7. Improving the management skills of managers

To prevent employee turnover, it is necessary to improve the management skills of managers.

If the management skills of managers improve, a good work environment will be created and human resources who can grow on their own will be developed. This will also improve the motivation of your subordinates.

In order to improve the management skills of managers, the following is necessary:

  • Improving problem-solving skills
  • Improving decision-making power
  • Improving communication skills

Efforts to improve the management skills of managers through regular guidance and training by management will help prevent turnover.

5. 3 success stories for preventing job turnover

A woman working with a smile

Below are three examples of success in preventing employee turnover.

  • Sharing opinions with employees
  • Strengthening the follow-up system for new employees
  • Improving productivity and working environment

5-1. Sharing opinions with employees

The success story of Company A, which operates a personal training studio, is as follows.

assignment There are few opportunities for conversations between representatives and employees, making it difficult to discover issues.
What was done Introduced turnover prevention tools
effect By sharing opinions with employees using questionnaires, we are now able to understand their concerns.

5-2. Strengthening the follow-up system for new employees

The success story of Company B, which operates a restaurant business, is as follows.

assignment ・Unable to secure human resources

・Many young employees leave the company

・Insufficient training and follow-up system

What was done ・Clarified human resources requirements for executives who follow store managers

・Revised personnel allocation

– Conducted individual interviews and training for new employees

effect Issues that reduced the turnover rate of new employees

5-3. Improving productivity and working environment

The following is a successful example of Company C, which operates a lodging business.

assignment ・There is a shortage of human resources

・Some people leave their jobs to raise children or care for family members.

What was done ・Aimed to visualize operations and improve productivity

・Increased public holidays

– Conducted training for new employees

effect ・Number of customer interactions per person increased

・Issues where the working environment has been improved

6. Improve internal conditions and prevent employee turnover

Two people checking documents

Employee turnover can occur for a variety of reasons. Since it is becoming difficult to secure young human resources, we must start taking measures to prevent them from leaving their jobs as soon as possible.

After understanding the reasons for employees leaving their jobs by interviewing them about their reasons for leaving their jobs, let’s take concrete actions to prevent them from leaving their jobs.

Cleaning in Big Data: what does a digital waste recycler do?

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Cleaning files and searching for duplicates – this is what the digital waste recycler does. The volume of data is growing every year, as is the need for such specialists.

We tell you what skills recyclers need and how to get them

Who is a digital waste recycler?

A digital waste recycler in the field of Big Data  is a specialist who sorts, organizes and destroys unnecessary data both on physical media and on cloud servers.

Every year the volume of unnecessary information grows due to the development of Big Data. In 2023, the world will generate 120 zettabytes of data, or 328.77 million terabytes per day, and by 2025 this volume will be more than 180 zettabytes. Big Data can overwhelm systems, so there is a growing need for professionals who can clear media of excess information, copies and broken data to avoid overflowing.

What does a digital waste recycler do?

A specialist in this profession will analyze data on the network using Big Data tools and develop special algorithms that automatically remove unnecessary information. Individual specialists will also work on new ways to compress files to reduce their weight.

The recycler can work not only with company systems, but also with the data that any Internet user produces when he visits websites, sends letters, or performs other actions online. Such a specialist is able to identify duplicate information, spam mailings, old correspondence and broken or malicious files that are located on the network and transferred from one server to another.

Basic skills of a digital waste recycler

Since the work of a digital waste recycler is essentially related to the professions of a data engineer and partly  a data analyst , such an employee will need knowledge:

  • data structures and mathematical algorithms. This will allow you to understand exactly how data is stored in order to correctly retrieve and process it;
  • programming languages. Algorithms for data processing are written in Python, and tools for data processing are written in Java and Scala;
  • SQL (Structured Query Language, structured query language) and databases. Such
  • queries allow you to retrieve data from databases;
  • tools for working with big data ;
  • cloud technologies. Many companies work with data in the clouds;

basics of machine learning. AI skills will help in data modeling and statistical analysis, and the introduction of new tools will automate many processes.

Profession trends

According to ReportLinker analysts, the Big Data processing industry is expected to experience significant growth in the coming years due to the demand for analytical data in various sectors. The global data science market is projected to grow at a CAGR of 15.6% from 2023 to 2027. Its rise will be driven by several key factors, including the rapid development of artificial intelligence and machine learning, as well as the growing volume of structured and unstructured data generated by enterprises.

The global data platform market is expected to grow from the current $189.5 billion to $1.1 trillion by 2030, at a CAGR of 25%. This is due to several trends.

The rise of big data. With the development of the Internet of Things, social networks and other data sources, companies need more specialists in processing and filtering information.

Focus on data-driven decision making. To analyze arrays of information, it must first be filtered and visualized.

The advent of advanced analytics. Machine learning and other advanced analytics require advanced support, including managing data storage and retrieval.

Demand for real-time data processing .

Since there are no vacancies for digital waste disposers on the Russian market yet, it is also premature to talk about salaries. However, you can roughly estimate them if you look at how much specialists in related fields receive. Salaries of data engineers on HeadHunter start from 200 thousand rubles. According to the Rabota.ru portal, the average salary of a data engineer is 230 thousand rubles.

Where did the profession come from?

The work of a recycler can be called adjacent to the work of a data engineer, who collects data, cleans it and structures it, as well as configures the loading and movement of data between tools. However, about 45% of the working time of such specialists is spent on loading (19%) and cleaning data (26%). With the growing volume of information, digital waste recyclers will begin to fulfill these responsibilities.

LinkedIn included data engineer in its 2020 New Jobs Report, which showed that the growth rate of hiring professionals for this role has increased by almost 35% since 2015. According to Zippia analysts, the number of data engineer vacancies will increase by 21% by 2028 compared to 2018.

How to become a digital waste recycler

Russian universities and online schools do not yet have training programs in this area. To prepare yourself for future work as a digital waste recycler, you can undergo training as a data engineer. This will give you an idea of ​​how to work with big data and machine learning technologies. Software engineers are trained by universities such as MSTU. Bauman, National Research Nuclear University MEPhI, RTU MIREA and National Research University Higher School of Economics.

You can also take online training to become a data engineer. They are offered by Skillbox , Skill Factory , Yandex.Practicum , Netology and other educational platforms.

If you have experience working in IT, you can also take separate courses that will allow you to gain basic skills that are important for your specialty, for example, a free course on the basics of programming in Python or SQL from Codecademy. Courses on algorithms and tools for working with databases can be found on the Stepik resource. In addition, there are many collections of free resources, books and video tutorials on the profession.

Who are corporate anthropologists and how to get into this profession

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To operate effectively, a business needs to think about its employees. Experts in corporate anthropology study the behavior of employees in order to build competent interactions between them.

We tell you how they do it

What is a Corporate Anthropologist?

A corporate anthropologist is a professional who studies company culture, informal relationships, and team behavior to learn business lessons from them. His conclusions are based not on formal arguments in favor of efficiency or dry analytics, but on the everyday state of affairs.

For example, managers may invite workers to a plant who regularly exceed targets in the hope that others will follow a good example. But, as practice shows , productivity will not increase. Other employees will ask newcomers to work like everyone else, so that management does not raise the established bar for receiving a bonus. Such informal connections are monitored by corporate anthropologists.

What does a corporate anthropologist do?

These specialists use different methods from anthropology, ethnography and sociology. One of the key tools in their arsenal is participant observation. This is a qualitative study that involves varying degrees of involvement, from simple observation to direct participation.

Participant observation techniques are used when they want to learn more about the lives of different groups of people. For example, a scientist might infiltrate a closed religious community or establish contact with an isolated tribe of natives to understand how things work from the inside. Corporate anthropologists perceive a company as an equally isolated community with its own informal laws.

Corporate anthropologists also conduct in-depth interviews and informal conversations with employees and management, studying office environment, nonverbal behavior, schedules, processes and activities, and employee attitudes towards them. From the information received, insights are extracted that help improve internal communications and establish interaction between individuals or departments of the company.

Skills Required by a Corporate Anthropologist

The profession will require basic knowledge of anthropology, which includes the social and cultural sections of this science. They are the ones who focus on researching different communities. However, additional skills will be useful for successful career growth:

  • multilingual and multicultural to communicate and understand different people;
  • critical and analytical thinking to correctly collect, evaluate and interpret information;
  • knowledge of corporate law, which will help you navigate the restrictions and responsibilities of different parties in the company;
  • communication and presentation skills to convey your ideas and give thoughtful feedback.

Trends and directions of the profession

As corporate culture experts, corporate anthropologists can be useful contributors to the creation of EVPs—employer value propositions. This is a set of benefits specific to a particular organization. They can greatly influence the decisions of job seekers when choosing a job.

A well-designed EVP can increase overall job applications by 39%, reduce job fill time by 24%, and increase the number of resumes received from high-potential candidates by 18%. Research by a corporate anthropologist will help identify and correctly convey the values ​​that a company can offer to employees.

Developing employer branding—the company’s image in the eyes of job seekers—is another important area in which corporate anthropologists can come in handy. According to workplace assessment company Great Place To Work, organizations that focus on their brand experience higher productivity, profitability and resilience during crises than their competitors.

Where and when will the profession come from?

Corporate anthropology comes to us from the classical science of different human societies. The first experiments on monitoring employees of specific industries as separate groups began in the 20s of the last century.

With the development of managerial approaches and the emergence of new business structures, companies increasingly began to need specialists in corporate anthropology. In 1996, the term “employer brand” was first coined , which marked the beginning of numerous studies in this area.

Today, corporate anthropologists are hired by giants like Intel and Nokia. Experts in this area publish books for top managers, where they compare corporate teams with tribes that have their own customs, foundations and rituals.

How to become a corporate anthropologist

Cultural and social anthropology in universities is studied in anthropology and ethnology programs , but basic knowledge for starting a profession is also obtained in other educational areas. Education in the field of psychology and sociology provides the necessary skills .

After training, you can find a job in this field in a specialized organization that is specifically engaged in anthropological research of corporations. Among them, for example, is the “ Academy of Social Technologies ”.

How and why to create a career development plan

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A career plan can help you stay afloat even in turbulent times. We tell you what you need to create it

About the expert: Maxim Desyatykh, founder of the service for selecting mentors for designers Duo Sapiens and co-founder of the technology company red_mad_robot.

First of all, it is important to clarify that a development plan in a profession is fundamentally different from a “career wishlist.” No one forbids dreaming of a coveted position in a company on the Forbes list, but you definitely shouldn’t plan your own development around this goal.

A career plan should be based not on what positions and companies a person moves to, but on what professional skills, qualities and experience he accumulates – they cannot be taken away, no matter how the world around him changes and no matter what happens in it .

Companies often participate in creating a specialist’s career track. Many of them have set up algorithms for development in different positions, and there are mentor programs.

This is logical: employers are interested in their employees developing – but developing precisely in this company and in exactly the way that is accepted in this particular company. Therefore, the development and career of a specialist is an area of ​​his personal responsibility, which is unreasonable to shift to the current employer.

It is worth saying that a career plan is not a prerequisite for moving up the career ladder, but it definitely speeds up this process, making it more meaningful and orderly. So where to start?

Anchor points

Visualize your career track and skill set

In order to draw up a development plan, you need to understand what the career ladder looks like in your area of ​​expertise. It’s worth visualizing what a specialist’s path looks like: from junior level, through middle and senior – to manager. You can also consider neighboring “branches” in which it is potentially interesting to develop or interact with them: development, marketing, design, etc.

The next step is to understand how the grades differ from each other in your case. For example, in the field of design, junior, middle and senior specialists differ in their level of qualifications in the work they do, and, for example, a design lead no longer draws a design, but manages people – this is a completely different skill. Consequently, at this stage it will be necessary to pay special attention to management issues.

Also, before creating a plan, it is worth understanding the necessary skill set in the profession: a map of skills, knowledge, qualities and experience. Understand how the skill set changes from one level to another and what requirements are placed on a specialist at each of them.

Set realistic deadlines

For digital specialists, the “gold standard” of growth looks like this: a step higher once every nine months. Of course, there are cases when growth in a position can take longer or less time – for example, when a person initially underestimated or overestimated the current grade.

However, this cannot be said to be an average: many specialists do not take any steps in their career for years, do not learn new things, and do not develop skills. Largely because they do not understand their path: they have no career plan and no movement along this plan. At the same time, their salary may, albeit slightly, grow due to annual indexation.

One way or another, the deadlines should be realistic and individual. You shouldn’t strictly limit yourself to nine months: this is just a convenient period of time during which, with the right approach, qualitative changes in professional development can occur.

Find a mentor

Of course, everyone makes a career plan, first of all, for themselves, and other people’s advice can only confuse you. However, it is still worth showing the plan to someone senior in the profession in order to think together about its content and feasibility.

These could be work colleagues – senior specialists or a manager, if the company has adopted the practice of investing in the professional development of people. You can also turn to external consultants – for example, a mentor who will tell you how it works not in a specific company, but in the market in general.

It is advisable that this is not a coach who talks about careers in general, but a person who has traveled a similar path to you and understands how it works.

Whoever you decide to turn to, the value of such a mentor is that he will help you set the right priorities, suggest missed points that the specialist himself may not see simply due to “unconscious incompetence” – when a person does not yet know what he does not know .

So, let’s move on to the structure of a career plan.

Career plan: what’s inside

Knowledge

This block includes obtaining theoretical information that will help grow your expertise – reading specialized articles, watching videos on YouTube, taking courses, listening to podcasts, attending conferences, etc.

In fact, acquiring knowledge is a process that for a modern specialist never stops. But if a person sets career goals and wants to achieve them in the near future, then acquiring new knowledge should be systematic and regularly present in the work schedule.

Skills

Unlike acquiring knowledge, skills are their repeated practice. Obviously, knowing how something is done and being able to do it are two different things. A simple example: if you are about to have an operation, it is better to go to the operating table with a surgeon who knows how to perform operations, and not with someone who knows how to do them.

Obtaining a skill presupposes that a person has repeatedly performed some action and reinforced it with the help of feedback from a mentor – this could be a colleague, a manager, or a mentor. Skills include mastering special working tools, programs, programming languages, etc.

Qualities

We are talking about well-known soft skills, which traditionally include negotiation skills, logical and critical thinking, emotional intelligence and much more. You need to understand what qualities are needed at this or that stage of your career.

For example, for a freelancer who works from home, it is not so important to immediately learn coordinated teamwork as the ability to negotiate with customers, but he can always return to this later – for example, if he goes to work in an office.

It is important to set realistic goals for yourself and develop qualities that can be trained. That is, do not set yourself the impossible goal of “becoming a charismatic leader,” but divide it into components: learn to communicate more environmentally, be more persuasive, and so on.

Experience

This point involves the intentional immersion of a specialist in situations and areas that are new to him. Gaining experience means facing a particular task, remembering mistakes, and drawing conclusions.

For example, a person may set a goal to work with fintech projects in order to have them in their portfolio, or use a new tool, such as A/B testing. Thus, gaining new experience does not occur chaotically, but purposefully: a person specifically begins to look for opportunities to try new things.

Money

In your career plan, it is also important to reflect changes in salary that will occur as you grow, to maintain motivation. Here you can rely on your own feelings, average market figures, and communicate with colleagues.

Assessing changes: how to understand that you have grown?

If a system of career tracks and mentoring is introduced at the company level, then the deadlines for assessing the current grade are most likely determined there. But often companies, especially small startups, have no time for this. It is especially important here that a specialist takes responsibility for his career and does not wait until his growth is noticed.

You can come to your manager at the beginning of your career plan to check with him, and then return to this conversation after the same nine months to share results and achievements, talk about increasing your salary.

There is a good “360 degree” assessment method, when a specialist discusses his professional development not only with his supervisor, but also with his colleagues, friends, and subordinates. After evaluating them, a certain “arithmetic mean” is displayed and an understanding emerges of what still needs to be worked on.

 

Teacher 2.0: seven rules of a progressive teacher

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What will the teacher of the future be like? Founder of Geek Teachers Maria Plotkina on why the main quality of a teacher will continue to be the ability to navigate an ever-changing world

Geek Teachers is an educational project whose main goal is to help teachers master new educational technologies and digital tools. Among the project’s initiatives are educational festivals Geek Teachers Fest, courses “School of Projects” and “School of Speakers,” the show “Cabinet for Pumping,” as well as master classes on new technologies in education.

When you try to imagine what a typical lesson in the school of the future will look like, your imagination draws virtual reality helmets, a projection of a teacher in the form of a hologram, or robots from the Star Wars film series.

It seems that the teacher of the future will perfectly know what Big Data is, easily manage the “smart” space and receive calls on his wristwatch. There is a great temptation to give our teacher the characteristic features of the most daring heroes of science fiction.

But we should not forget that the main qualities of a teacher will still concern a person and his ability to navigate a huge information field.

Below are seven rules that teachers should adhere to in order to keep up with the times. So, the teacher of the future…

1. Consciously uses technology

Technologies are familiar to him and do not cause fear. He doesn’t feel the stress of having to reinstall the system on his laptop or clean it of computer viruses. He knows what cloud technologies are and can use them in his life – both work and personal. He knows how to install programs on his phone and understands how to use them to make his own life easier.

A teacher who only uses his phone for WhatsApp and simple games cannot speak critically about the Internet and mobile devices in the classroom. The rule here is: study, then criticize.

2. Takes care of your health and finds time to relax

“I went to work sick and almost fainted. I don’t have the right to be sick at home, I need to check notebooks, fill out a journal, and also be on time for the Unified State Examination commission.”

Can you imagine a typical teacher uttering a similar phrase? It is not typical for the teacher of the future.

If a person goes to work sick, this does not mean that he is doing a good job. On the contrary, he wastes his physical and emotional resources, forgets about his own health, and, of course, puts his children and colleagues at risk of infection.

Is it really fruitful and interesting to conduct lessons in a state of acute lack of sleep or a temperature of forty degrees? It seems not. It is impossible to achieve good health without maintaining the right balance between work and rest.

The teacher of the future knows how to relax: outside the school walls, he spends time with loved ones, does not forget about family dinners, goes on a picnic with friends, knows about the latest film releases and high-profile theater premieres.

Such a teacher remembers that accumulated fatigue leads to burnout, and knows different ways to restore vitality. For some, this method will be watching “viral” videos on Youtube, and for others, going to a pizzeria with friends, and here you cannot blame yourself for procrastination and wasting time.

3. Is interested in something other than work.

The following follows from the previous point: the teacher of the future has a hobby. In his free time, he bakes cakes or goes camping, writes fictional stories, or plays computer games. Any of them helps both to develop and to relax and switch.

Freeing up time for your favorite activities is not as difficult as it seems. It is enough to use technologies that make a teacher’s life easier. For example, use applications to automatically check tests or dictate an answer to work via voice message.

If a teacher spends less time on routine, he has more energy to develop quests and team assignments, introduce new lesson formats and home exercises, and develop his own skills and competencies.

Alexey Minchenko, geography teacher

Besides work, I have several hobbies, which I discovered, including when I became a teacher. And these hobbies help to earn authority among schoolchildren. For example, how many teachers do you know who do paddle boarding and are ready to paddle board along the Neva in December?

I also love console games: immersing yourself in another world, you can experience emotions that are not typical for you in everyday life, build your own state or become a bandit in the Wild West.

Also, at the end of the semester, my class and I organize a dance marathon in Just dance (this is an interactive game where you need to repeat the movements of the dancer).

4. Develops “soft skills”

The teacher of the future understands the importance of knowledge of his subject, perseverance and perseverance. But he must also have teamwork skills and control emotions. It is no longer possible to do without communication in the modern world, and work at school means continuous communication: with students and parents, colleagues and administration.

Do you want to get a new position? You need to impress the employer. Do you need a team for your own project? Without proper communication, even the best idea will fail. To receive a grant or other financial support, it is important to correctly and clearly describe your idea.

In addition, the teacher of the future:

Listens to the opinions of students and colleagues. By questioning someone else’s idea, our hero not only refutes it, but argues for his position or offers alternative solutions.
Does not judge others for their actions. He understands that each person has his own reasons for doing this or that action.
Doesn’t judge students for having pink hair, a pierced nose, or a tattoo. Experimenting with appearance is a personal decision for each person, and the teacher should not interfere with it.

5. Knows his rights

There is often a sad practice in schools – the administration asks the teacher to attend the Unified State Exam for free, hold an event after the end of the working day, go to work on their day off, or take an extra club. Often a teacher cannot go on sick leave, leave for family matters, or even take a day off due to a sudden change in work schedule or fear of judgment from colleagues.

Such situations can occur due to the fact that teachers do not read employment contracts, do not know their rights, and do not critically evaluate the words of the administration.

The teacher of the future carefully studies all documentation, protects his rights – independently or with the help of lawyers, thinks critically and always questions any authoritative opinion. He also knows where to get the necessary information – be it specialized groups on social networks, online consultations or specialized articles.

6. Financially literate

The educator of the future understands how important financial literacy is. He is critical of unnecessary banking offers, does not fall for the tricks of scammers, knows where his money goes and how loans and mortgages work. He understands what investing is and how to choose profitable cashback.

And, most importantly, he conveys his knowledge to his students – he explains why it is not a shame to talk about money, and uses his example to show how to protect yourself and your property.

7. Knows how to make money

If the salary leaves much to be desired, the teacher of the future finds alternative forms of income. Developing an online course, organizing a conference, maintaining your own blog, writing articles, filming lectures on computer literacy, or creating a popular science club—there can be dozens or hundreds of options.

The teacher of the future is not afraid of money and understands that there is no shame in receiving adequate remuneration for the work done. Our hero doesn’t spend his nights putting together other people’s presentations, forgetting about sleep and hoping for simple social approval.

He clearly understands that he is wasting his own leisure time, and asks for it not only to be treated with respect, but also to be paid.

Timur Guev, teacher of mathematics and computer science (New School)

It is extremely difficult for a person who is passionate about his business to take money for it, and this is a fact. It is in this regard that many artists and performers hire special people who sell the talent and abilities of their charges absolutely impartially. Teachers, unfortunately, are deprived of such opportunities.

The understanding that a teacher can earn a decent living did not come to me right away. It took about five years. You work for “thank you”, and it seems to you that this is the norm. You do not refuse requests from friends and colleagues.

But at some point you begin to understand that with this approach your development stops because you lack resources: time, money, rest, in the end. You are slowly starting to burn out.

So who is he, the teacher of the future?

Summarizing all of the above, it is worth noting that the teacher of the future is simply a progressive and modern person, because the mentioned traits and skills should be characteristic of each of us today. The teacher of the future is not about state educational standards, passing the next certification, artificial intelligence or voice control. It’s about the skills that will allow him to benefit from all these processes.

What will we eat: how nutrition will change by 2050

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By 2050, 9.7 billion people will live on Earth. The population will concentrate in megacities, learn to live longer and, perhaps, gain digital immortality. We tell you what place food will take in this world

Meat alternative

In the 20th century, scientists first recorded an increase in temperature on 98% of the surface of our planet. Today, the average air temperature is 1.2 degrees above pre-industrial levels and continues to rise. And many people are already facing the consequences of global warming: soil degradation, droughts and reduced crop yields.

As resources dwindle and population increases, climate change could lead to food shortages. By 2050, the food industry needs to increase production volumes by 70% to feed all earthlings. However, food production already accounts for 26% of global greenhouse gas emissions, of which 14.5% is generated during the production of meat and milk.

Today, consumers committed to a healthy lifestyle and focused on conscious nutrition are increasingly devoting more space in their diet to alternative products made from plant-based ingredients. For example, in Russia, 31% of consumers periodically order or buy alternative milk. Meat is abandoned for ethical reasons, for the sake of health and new gastronomic experiences.

Vegetarians make up approximately 22% of the world’s population, and in the future even more people will refuse animal protein. “Health and environmental friendliness will become one of the key factors when choosing goods and services. This trend can already be felt today, but in 30 years it may become mainstream,” says Anna Meleshina, managing director of the Magnit retail chain.

According to the authors of the study “Food of the Future”, conducted by Magnit and the Federal Scientific Center for Food Systems, every tenth serving of meat and dairy products will be alternative. Our diet will include other sources of protein – for example, from 2019 to 2021, Russian companies invested $300 million in the development of insect-based products.

Diet for health

By 2050, according to UN estimates , every sixth person on the planet will be over 65 years old. Inexorable aging creates a demand for tools that provide a high quality of life. Technology companies are offering not only new food products, but also approaches to slow down aging.

There is an increasing demand around the world for nutrition that matches individual eating behavior. The volume of the personalized nutrition market reached $8.2 billion in 2020. Against the background of interest in biohacking, the production of products that support metabolic, biochemical and other processes of the body is also developing.

By 2028, the biohacking market will be worth $63 billion, expanding, among other things, through personalized nutrition.

The approach to managing health and diet in the future will be based on nutrigenomics, the science of how diet affects gene expression. Consumers will be able to obtain comprehensive information about their own body, which will help them choose an individual set of food products and, for example, reduce the risks of certain diseases.

Green economy

Meat from the future: two technologies to replace livestock farming
Packed wisely

By 2050, seven out of ten earthlings , that is, more than half of the world’s population, will live in cities. The World Health Organization predicts that urban population growth will lead to an increase in the popularity of prepared foods. Urbanization requires that products can be easily stored and transported, which means packaging will become more compact and functional.

According to the authors of the Food of the Future study, packaging will have high barrier properties and provide a long shelf life. In addition, it will become a carrier of information about food: from the expiration date and freshness of the product to the CO 2 content , temperature conditions and tightness.

Mobile consumption habits typical of urban residents will inevitably increase the amount of waste. Today, 40% of municipal waste in Russia is packaging. At the same time, consumers are striving to reduce the amount of waste – about 31% of buyers worldwide are ready to refuse a product if the packaging is not recyclable. Therefore, in the future, it will become more environmentally friendly, created from recycled materials and plant elements such as fruits, nuts and grains, which will make the packaging edible.

When did asteroids appear and are they dangerous for us now?

In the past few years, people have often discussed the possibility of a collision between the Earth and a celestial body. Xu Techs understands what asteroids are, how they appear and whether they can destroy all life

What are asteroids

Asteroids are hard, rocky bodies that orbit the Sun. In this way they repeat the behavior of the planets, but cannot be called that because of their small size. They belong to the category of “small solar system bodies.” Although there are millions of them , their total mass is less than that of the Moon.

Asteroids formed about 4.6 billion years ago, during the early formation of the solar system. Then the future planets experienced the stage of “ planetesimals ”. During this period, small cosmic particles are gradually attracted to each other, the temperature in the center increases, due to which they melt and a protoplanet is formed . Today’s asteroids are “by-products” of that process. Scientists suggest that many planetary satellites are former asteroids that were “captured” by the gravitational field of a large object, forcing them to rotate around it.

History of the discovery of asteroids

Asteroids were discovered by accident: in 1801, Italian astronomer and priest Giuseppe Piazzi discovered the largest of them and named it Ceres after the Roman goddess of fertility. It now qualifies as a dwarf planet. Since then, scientists began to regularly find asteroids: by the second half of the 19th century, the number of recorded objects exceeded 100, by 1921 – over 1 thousand, and by 1981 – over 10 thousand. Now this number exceeds 800 thousand. In 1980 , the hypothesis that it was the impact of an asteroid about 66 million years ago that led to the extinction of the dinosaurs.

According to scientists, this asteroid landed in the area of ​​modern Mexico. Most amphibians could die within a few hours or days after the fall due to a sharp increase in ambient temperature. This collision could cause irreversible climate change, increase acidity in the atmosphere and change the composition of the oceans.

Astronomer Vladimir Surdin – about whether humanity will die from a collision with an asteroid

Chemical composition and color of common asteroids

Scientists divide asteroids into classes depending on their composition. This is what the three most common ones look like :

Class C asteroids. Color: grayish. They consist of carbon and a number of other substances, including silicon. This is the most common type, comprising about 75% of all asteroids.

S class asteroids. Color: greenish or reddish. Consist of silicon, nickel and iron. The second most common type includes about 17% of all asteroids.

M class asteroids. Color: reddish. Consist of nickel and iron. Remains of metallic cores of planetesimals.

Where are the asteroids located?

Most of the solar system’s asteroids are located in the main asteroid belt, between the orbits of Mars and Jupiter. More than 200 asteroids with a diameter of more than 100 km, from 1.1 million to 1.9 million with a diameter of more than 1 km, and millions of small ones circulate in it . As scientist Vladimir Busarev writes , here they move in a “safe” zone, where the gravitational influence of large planets on them is minimal.

It was because of Jupiter that another planet could not arise in the place of the main asteroid belt during the birth of the Solar System. Its gravitational field prevented the formation of planetesimals nearby, so the particles did not connect and continued to move around the Sun in the form of asteroids.

Largest groups of asteroids

Asteroids are located in the Solar System not only in the main asteroid belt.

“Trojans” and “Greeks” , which were named after the heroes of the Iliad, are located at the “Lagrange points”. In these parts of space, the gravitational influence of the planet and the Sun is equal. Jupiter has the most “Trojans” and “Greeks” – more than 10 thousand.

Neptune has 30, Mars has nine, and Earth and Uranus have one each.

The Hilda Family contains more than 1 thousand Trojan-like asteroids. It is located beyond the main belt between the orbits of Mars and Jupiter.

The Kuiper Belt is located at the edge of the solar system, near Neptune. It is similar to the main asteroid belt, but differs in size: 20 times wider and 20–200 times more massive. It contains small bodies of water, ammonia and methane and at least four dwarf planets, to which modern science includes Pluto.

  • Location diagram of the main asteroids of the Solar system
  • Asteroids and comets: similarities and differences

A comet differs from an asteroid only in composition: star dust and ice instead of metals. When approaching the Sun, substances begin to evaporate, due to which the famous “tails” are formed.

A meteorite is an asteroid or its fragment that has reached the surface of the Earth. About 20 meteorites hit our planet every day . They are not dangerous, since in the overwhelming majority their size does not exceed a stone that can be held in the palm of your hand.

According to NASA , meteorites that can destroy a city or cause a devastating tsunami collide with the Earth every 1,000 to 10,000 years.

Large meteorites, 400 m in diameter, capable of causing a global cataclysm, hit our planet on average every 100 thousand years. Nevertheless, scientists are exploring all options to combat the potential threat.

The largest asteroids

Asteroids are difficult for researchers to measure because of their irregular shapes and varying albedo (surface reflectivity). If you count by approximate diameter, the top ten will look like this:

Ceres, 946 km
Vesta, 525 km
Pallada, 512 km
Hygiea, 431 km
Interamnia, 326 km
Europe, 315 km
David, 289 km
Sylvia, 286 km
Cybele, 273 km
Eunomia, 268 km

Asteroid research methods

In 1991, NASA’s Galileo probe sent back close-up images of main belt asteroids to Earth.
In 2001, another agency space probe, NEAR Shoemaker , successfully soft- landed on the asteroid Eros for the first time in history . After working there for two weeks, he stopped communicating.

In 2006, the Japanese spacecraft Hayabusa (translated as “Falcon”) landed, took samples, and then took off from the Itokawa asteroid. In 2010, he returned to Earth.

In 2019, Hayabusa2 successfully landed on the distant asteroid Ryugu, which is located 280 million km from Earth. In 2020, a capsule with soil samples collected by the probe arrived on Earth.

In October 2021, NASA sent the Lucy mission , which will study the Trojans for more than 10 years.

“An asteroid is approaching Earth! What to do?”

In 1998, American congressmen asked NASA to record all asteroids and comets with a radius of 1 km or more that could be in Earth’s orbit. Since then, NASA astronomers have discovered 95% of asteroids, and some of them could hypothetically lead to the end of the world. Currently, none of them threaten our planet.

Nevertheless, the US Congress raised the bar back in 2005, ordering NASA specialists to find all asteroids with a radius of 140 m. They are also called “ city killers ”, as they are capable of wiping a metropolis off the face of the Earth. The probability of encountering them in any age is about 1%. Now NASA has found about 40% of them. It will take about another 30 years to discover the remaining 60%.

Who are 3D printing designers in construction?

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The construction industry will annually produce up to 2.2 billion tons of waste by 2025. 3D printers can solve the problem, making it possible to build houses with virtually no waste. We tell you who organizes their work
Who is a 3D printing designer in construction?
A construction 3D printing designer is an architect who creates buildings using 3D printers. He selects materials and develops the shapes of future houses taking into account the needs of the customer, location and climate. A specialist models the project in the program, and then machines print it in full size.

Today, 3D printed houses are popping up all over the world. For example, they are in the UAE, the Netherlands, Italy, China, Mexico and even Russia. Research shows that 3D construction simplifies supply chains, design, and makes the entire process more efficient and environmentally friendly.

3D printing designer in construction is one of the professions of the future , which RBC Trends collects in a separate collection. To find out who will be in demand in 5-10 years, follow the link above.

Print of an eco-friendly house made from natural materials in Italy (Video: 3D WASP / YouTube)
What does a 3D printing designer do in construction?
The main task of such a specialist is to take into account and organically combine the capabilities of modern 3D printing, the natural limitations of the area and the desires of clients in one project.

First of all, the designer needs to decide how the building will be erected. It depends on the customers’ plans and logistics. For example, walls and individual parts of a house can be printed separately , and then the finished elements can be assembled together on the construction site. Another option is to place the printer on site and “grow” the house from scratch.

In addition, 3D printers are filled with different “inks” to build houses. These can be environmentally friendly bioplastics , various mixtures of natural raw materials such as clay in combination with rice husks or fiber-reinforced concrete. The availability of materials and their stability in different environmental conditions will influence the designer’s choice.

When everything has been decided on the approach and building materials, the specialist needs to draw the project in 3D modeling software and program the printer. After this, the construction itself begins, which must be monitored at different stages.

Transporting 3D printed building modules (Photo: SOM)
Required Skills
Engineering or architectural education  is a necessary basis for working in the profession. Also, a 3D printing designer in construction needs to be able to handle modern modeling programs and technology . At the same time, such a specialist cannot do without “soft” skills.

Customer focus is necessary to interact with customers as effectively as possible.
Project management is useful for tracking deadlines and proper planning of construction stages.
Lean manufacturing skills and green thinking will help you select cost-effective and environmentally friendly approaches and materials.
Systems thinking and cross-industry communication abilities will be useful in organizing processes and work of different contractors.

Trends and directions of the profession
The use of 3D printing technologies in construction allows us to get rid of many of the problems of modern development. Therefore, we should expect that it will become increasingly integrated into our lives.

The amount of annual waste produced by the construction industry will grow to 2.2 billion tons by 2025, according to Construction Waste Market estimates . 3D design often uses local natural materials and generates virtually no waste.

In the United States, according to the Department of Labor, up to 15 workers die every day as a result of work-related injuries on construction sites. Automation and maximum use of robotics can significantly reduce human losses in the development industry.

Homes designed with 3D printers could be a solution for rapid construction in cases of natural disasters. Modern devices are capable of creating 1 m2 of wall in just five minutes. Moreover, some printed buildings can withstand earthquakes up to magnitude 8 .

Where and when did the profession come from?
The first version of the 3D modeling program ArchiCAD appeared in 1984 . Two years later , the first patent for a 3D printer was registered . The more advanced these technologies became, the more opportunities they gave the world. Today we are increasingly witnessing spot projects in this area, but their success suggests that they will soon become part of everyday life.

The world’s first building entirely created using 3D printing is the Office of the Future , built in the UAE in 2016. At the same time, in China, housing partially constructed using this technology was presented a year earlier. In Russia , the first house entirely printed on a 3D printer appeared in 2017.

How to become a 3D printing designer in construction
There are many bachelor’s programs to start a career in the industry. Among them are architecture, design, construction and the use of modern technologies in these areas. In addition, there are short-term specialized courses. For example, based on companies from the industry or from experts in 3D design.

At the same time, it is not necessary to look for a foreign company to find a job. For example, in Russia 3D development is carried out by Total Kustom, SmartBuild and AMT.

Chinese Baidu has identified the 10 main technology trends of 2023

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Baidu Research, the research arm of the Chinese tech giant, has published a study highlighting the top ten technology trends for 2023.

Trends identified by Baidu Research include building large AI models, the convergence of digital, virtual and real technologies, autonomous transportation, robotics, scientific and quantum computing, privacy computing, AI for sustainable development, and growing interest in the ethics and governance of AI. The report highlights the potential of AI for industrial modernization and social progress, as well as addressing sustainability challenges.

Trend 1: creating large models

This trend refers to the use of large and complex AI models, known as “big models,” across industries to improve productivity. Large models based on deep learning platforms are capable of working with a wide range of tasks and languages. This makes them useful in many industries, such as aerospace, finance and energy.

The maturation of big model technology is facilitating the development and application of AI in new areas, leading to the emergence of a big model industry ecosystem and making “inclusive AI” a reality, modernizing thousands of industries.

Inclusive AI, on the other hand, is the idea of ​​making AI accessible and useful to all people, regardless of their background, socioeconomic status or location. It aims to ensure that AI systems are developed and used in a fair, transparent and non-discriminatory manner and meet the needs of all members of society. Inclusive AI also aims to ensure that anyone can participate in the development, implementation and management of AI and benefit from its use.

Trend 2: convergence of digital and real technologies

Growing demand for AI infrastructure is driving deeper integration of digital technologies with the real economy. China’s 14th Five-Year Plan and 2030 Development Outlook places great emphasis on the development of the digital economy, as the sector is seen as providing huge untapped innovation opportunities and room for growth. Intelligent computing centers, deep learning platforms and AI models are now laying the foundation for digital transformation in a number of industries and areas of the real economy, especially in the manufacturing industry.

Trend 3: symbiosis of virtual and real

Web 3.0 technology is creating a new type of online space, leading to disruptive innovation in the metaverse. New digital infrastructure and tools make it possible to create a rich virtual world that moves from being parallel to the physical to becoming increasingly integrated with it.

According to Baidu researchers, Web 3.0 technologies can create a new multicentric, more open and fair web space where users can share information more securely. Virtual modeling and AI technologies will enable the creation of more accurate and intelligent digital twins in shopping, manufacturing, leisure and other areas. Neural networks offer a new model for creating content in the field of graphic and other media.

Trend 4: autonomous transport

Autonomous transport will gain new capabilities, which will lead to progress in this area. As autonomous vehicles move from highways to cities, the complexity of perception and decision-making increases.

Further improvement of technologies is necessary, so in the future the development of autonomous cars will be determined by the demand for more modern technologies, such as V2X (vehicle-to-everything – transport for everything), V2G (vehicle-to-grid – [energy] from transport to the network) and V2 °C (vehicle-to-cloud – from transport to the cloud), as well as the integration of new technologies such as 5G and Edge Computing.

The latter is translated into Russian as “edge computing.” It is a data processing method in which calculations are performed on devices at the edge of the network rather than in a large data center or cloud. This allows for faster processing and lower latency because data does not have to be sent to a remote location for processing and returned back. Simply put, it’s a way to bring the power of the cloud closer to where the data is collected. Autonomous cars that are equipped with powerful computers for assessing the situation on the roads can also act as such a mini-data center.

Trend 5: Robotics

The adoption of industrial robotics is accelerating, addressing labor shortages. Countries around the world are facing aging societies and the ongoing effects of a global pandemic, and many industries will face long-term workforce shortages in the future. Many countries are actively developing automation technologies as a possible solution to the problem.

The maturity of key technologies such as artificial intelligence, big data and cloud computing has provided a constant and powerful impetus to the development of automation, and AI-enabled robots of all kinds are showing the potential to improve real-time perception, intelligent decision making and optimal control.

Trend 6: Scientific Computing

Neural networks have become an aid in scientific research, changing the paradigm of interdisciplinary research. The success of models such as AlphaFold has shown that AI can have a huge impact on scientific computing and is changing the research paradigm in many disciplines. Developers are increasingly using AI technologies to solve scientific problems that are too complex and difficult to solve using traditional methods.

Trend 7: Quantum Computing

Breakthroughs in core technologies continue to drive the industrialization of quantum computing. In 2023, significant advances are expected in the field of quantum computing. The performance of quantum chips will improve, the ease of use of the cloud quantum computing platform will increase, and the barrier to entry into this field will decrease.

The development of quantum algorithms with practical value is expected, serving areas such as artificial intelligence, materials modeling, fintech and biopharmaceuticals. As these and other technologies improve, market demand for quantum software and hardware integrated solutions will grow.

Trend 8: Confidential Computing

This trend refers to the use of technology to ensure the protection and privacy of personal data. Privacy computing ensures data interoperability across platforms and allows organizations to balance getting value from large amounts of data with security and trust.

Confidential computing platforms are increasingly being used in areas such as finance, communications, medicine and the internet to protect data and enable secure data exchange. Attention to computing privacy has become increasingly important as the market value of data increases and more laws are passed to ensure information security.

Trend 9: AI for Sustainable Development

AI technology is increasingly being used to address environmental and sustainability issues. Researchers see this trend as increasingly important as the world faces climate change and resource depletion. AI helps eliminate these problems by generating new solutions in the areas of energy efficiency in buildings, green transport and environmental monitoring.

Optimization and decision making using neural networks can help reduce energy consumption and carbon emissions, and improve resource management and conservation.

Trend 10: AI ethics and governance

Neural networks are becoming more widespread, and the world is faced with ethical issues such as data privacy, bias in AI results, and transparency of algorithms. To address these issues, a framework for the ethics and governance of AI is being developed.

These frameworks will be critical to ensuring the responsible and ethical use of AI, the fair distribution of benefits from neural networks, and the management and mitigation of risks.

Baidu Research is the research organization of Baidu, a leading Chinese-language Internet search service provider. She conducts cutting-edge research in a number of areas such as natural language processing, computer vision and big data, with a particular focus on developing technologies that can be used to improve real-world applications of AI.

The organization publishes research papers and reports on technology trends, and collaborates with other companies in the development and application of AI technologies.